Kayleen Walters
Kayleen Walters
| Occupation |
Studio Head of Mojang Studios, Vice President Franchise Development |
|---|---|
| Nationality |
American |
| Known for |
Expanding gaming brands across entertainment platforms |
{
"title": "Kayleen Walters",
"rows": [
{
"field": "Studio Head of (link to Mojang Studios article, displayed as Mojang Studios), Vice President Franchise Development",
"label": "Occupation"
},
{
"field": "American",
"label": "Nationality"
},
{
"field": "Expanding gaming brands across entertainment platforms",
"label": "Known for"
}
],
"invimages": [],
"images": [
"KayleenWalters.png"
]
}
Kayleen Walters is an experienced leader in the entertainment and gaming industry, currently serving as the Studio Head of Mojang Studios and Vice President Franchise Development at Microsoft in Redmond, Washington, USA. In her role at Microsoft, she is responsible for creatively expanding gaming brands across various entertainment platforms. Her focus is on strategic planning and portfolio management, having forged powerful partnerships to extend the company's iconic IPs into film, television, and interactive experiences.[1]
Career
Mojang Studios
- Head of Mojang Studios (February 2025 – Present, 3 months)
Microsoft
- Vice President, Franchise Development (July 2024 – Present, 10 months)
- As Vice President, Franchise Development across Gaming at Microsoft, Kayleen Walters is responsible for expanding game brands through various entertainment platforms, including consumer products, partnerships, film, television, and themed interactive entertainment. She works directly with game studios to develop strategic franchise development plans and forge impactful business partnerships to grow IP beyond the game.
- Vice President, Brand & Entertainment, Minecraft (September 2023 – October 2024, 1 year 2 months)
- Partner, Head of Franchise Development, Minecraft (June 2018 – September 2023, 5 years 4 months)
Lucasfilm
- Vice President, Franchise Marketing & Integrated Planning (January 2015 – August 2017, 2 years 8 months)
- Oversaw the development and execution of all Lucasfilm marketing plans across theatrical, television, and home entertainment distribution channels. Also defined and directed content development and production of products around the globe.
- Senior Director of Marketing (April 2011 – December 2014, 3 years 9 months)
- Director of Marketing (January 2008 – April 2011, 3 years 4 months)
- Marketing Manager (May 2004 – December 2007, 3 years 8 months)
- Responsible for the development and execution of domestic and global marketing plans and promotions related to the exploitation of Lucasfilm intellectual properties across various distribution channels (theatrical, home entertainment, television).
MGM
- Creative Manager, Theatrical Marketing (1999 – 2004, 5 years)
- Managed the creation and execution of online marketing strategies for theatrical titles to drive box office sales.
Universal Pictures
- Executive Assistant to President (1997 – 1999, 2 years)
- Responsible for extensive support, including project management and coordination, information management, event planning, and detail coordination. Served as a liaison to key producers, talent, and studio personnel.
Education
- Bachelor of Arts – University of California, Berkeley
Gallery
-
Kayleen's current Mojavatar.
