Quanta of a electromagnetic wave or photon is the minimum amount of energy that can be transferred from one place to another. Increasing the energy of a pulse means you are increasing number of photons in the pulse and we can write
$$E=nh\nu$$
Where equivalent mass can be written as
$$E=pc$$
$$p=\frac {h\nu}{c}$$
and
$$p=mv$$
where $v=c$ is the velocity of light, n are number of photons, hence you can see that by increasing the energy you can not increase the equivalent mass of the photon as the frequency of the photon remains same, you are increasing just the numbers of the photons.
Radars emit electromagnetic radiation in microwave range hence their photons has very small energy, which makes really hard to observe particle like behavior from them.
I hope this will help
EDIT: Regorusly one may argue that mass of photon is not physical entity. However in several situations one may define the effective momentum of the photon as
$p=\frac{E}{c}$ and from here one may deduce $m=\frac{p}{c}$, This analogy is not correct regorusly but it works in several situations. It is like scalar diffraction theory which is not regorusly correct but works fine in several occasions