How do I install Pinegrow?

Question

I have downloaded the PinegrowLinux64.2.51.zip file. Here is the content. What do I do from this point on?

Update

I have tried the following and the outcome is seen as:

score 3 · Accepted Answer · edited Apr 13 '17 at 12:23

Extract the contents of the archive (preferably to /opt):

sudo unzip PinegrowLinux64.2.51.zip -d /opt/pinegrow

Now create a symbolic link for easier running:

sudo ln -s /opt/pinegrow/Pinegrow\ Web\ Designer /usr/local/bin/pinegrow

You can now run the program with:

pinegrow

If you want to create an icon (aka a "launcher") see this question: How can I edit/create new launcher items in Unity by hand? (scroll down a bit if you want a GUI answer).