I was reading about the Kelvin, then water, which defines it, so I ended up reading about the VSMOW. It's based on "average" ocean water.
From https://en.wikipedia.org/wiki/Vienna_Standard_Mean_Ocean_Water :
"VSMOW is a recalibration of the original SMOW definition and was created in 1967 by Harmon Craig and other researchers from Scripps Institution of Oceanography at the University of California, San Diego who mixed distilled ocean waters collected from different spots around the globe. VSMOW remains one of the major isotopic water benchmarks in use today."
Hence the question in the title.
For further clarification more from the above link:
"The isotopic ratios of VSMOW water are defined as follows:
- ${}^2H/{}^1H$ = $1455.76 ±0.1$ ppm (a ratio of 1 part per approximately $6420$ parts)
- ${}^3H/{}^1H$ = $1.85 ±0.36 × 10^{−11}$ ppm (a ratio of 1 part per approximately $5.41 × 10^{16}$ parts, ignored for physical properties-related work)
- ${}^{18}O/{}^{16}O$ = $2005.20 ±0.43$ ppm (a ratio of 1 part per approximately $498.7$ parts)
- ${}^{17}O/{}^{16}O$ = $379.9 ±1.6$ ppm (a ratio of 1 part per approximately $2632$ parts)"
So these are averages gained from the mix, because, apparently, the components vary in their individual ratios. So that's what the question is. Why do they vary?

