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What does CCPA require for proof of consent to display advertising in mobile applications (vs a web site), especially for apps that do not create a user profile? Hypothetically, would it be sufficient to retain copies of versioned source code that indicates a user must actively give consent for any advertising to be displayed?

I have reviewed the following, but it is a couple of years old and only addresses GDPR: User consent required under GDPR

Ahnold
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here is what the law says about the mobile apps alternative to homepage

1798.140.p

(p) “Homepage” means the introductory page of an internet website and any internet web page where personal information is collected. In the case of an online service, such as a mobile application, homepage means the application’s platform page or download page, a link within the application, such as from the application configuration, “About,” “Information,’’ or settings page, and any other location that allows consumers to review the notices required by this title, including, but not limited to, before downloading the application.

so one option is to display it somewhere on the way to download the application. my guess it would be in the app store and another option is around the link to your app in the app store.

kirill_igum
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